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Continental Drifter

Continental Drifter is the Alan Skyrme Photography blog first established in 2004 under the banner Continental Drift. In it we publish snippets about nutrition, information about fruit and food, articles about travel experiences, travel reviews and other related notes.

Managing Time

Although I currently have only a few books for sale I have actually written quite a number but project work has not allowed me time to get past the all-important final editing stage. All this will change by the middle of the year when I will delegate some project work and then get on with reviewing, editing publishing. This should result, all being well, with several books coming on-stream in the last quarter of the year.

Time management is critical. One could argue that we spend our whole lives in time management so the reality is about effective time management.

I once saw a slogan painted in white letters on a wall surrounding a small town railway station that said (more or less) "Get up. Go to work. Come home. Go to bed." repeated several times along the wall. Thought-provoking to the point of being depressing!

But that is life. We fill our day with priorities and make adjustments on a routine basis.

My routine is a huge task list. To Do's. I have been involved in teaching people to be more productive, to be effective rather than efficient, for many years. The objective of this consolatory practice was to ensure effective processes incorporated two special ingredients that unfortunately many managers and businesses tend to forget in their quest for cost reduction:  The Customer Experience and Shareholder Value.

Quite often I found that either the process itself was the beast to be tamed, or that the focus on cost had gone too far in the name of efficiency. Customer complaints were (and still are) pushed into another process queue with cost-based metrics wound tightly around them and thus making them totally ineffective.

The point being that in a business world one must continually juggle objectives to ensure best use of resources. For a small business consultancy (I am the proprietor of a small consultancy firm called SimpliPhi), or a photographic studio (I run a business and studio called Shoot Images), or whatever, it is essential that the objectives are clearly set and timeframes established.

In my case I have decided to delegate much of my consultancy work so that I have more time to focus on photography and writing. Delegation is difficult for some people but I have had many years of experience. All three activities are pleasures so I can move from one to another without losing steam in the process. I devote my energy to creativity and that's where I am motivated.


Check out SimpliPhi and Alan Skyrme Gallery